Michael Cassidy founded Intercept Interactive in 2001 and serves as the company's President and Chief Executive Officer. Under Michael's leadership, Intercept has grown into a nationally recognized interactive advertising and marketing services firm.

Prior to starting Intercept, Michael served as the vice president of sales for About.com, where he was responsible for opening the company's Midwest office and guiding development in the region. Michael joined About.com (then known as The Mining Company and now owned by The New York Times Company) as one of the company's first sales executives and was responsible for developing many of the company's major agency and client relationships across North America.

Michael received a B.A. degree in Communications from the State University of New York at Oswego.

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